Eye Elegance

Eye Elegance

Bringing more prospective customers to Eye Elegance website

Eye Elegance is a leading optical boutique located in Houston, Texas. They specialise in providing discerning clients with unique and hard-to-find frames of eyeglasses/sunglasses, and have a large selection of some of the finest eyeglasses from around the world. They wished to get more unique visitors to their website on a daily basis. To this end, they needed to improve the positions of 5 critical keywords relevant to their business in Google search rankings.

How we did it

Within the first 15 months of the project, 100% of the keywords gained ranks on the first page of the Google search engine result pages. The key phrase "sunglasses houston" ranked at 5th position on the first page of search results. It was previously not even in the top 200. We achieved this by focusing on a combination of on-page optimization and off-page techniques, including link building through eBook marketing, blog commenting, social bookmarking, press releases, social media marketing and article submission.

What we achieved

During the project, the rate of traffic flow to the Eye Elegance website increased by 9.20%. The number of page views increased by 12.95%. The client was pleased with the results of the project.

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